When sports craze meets women's economy, Asia's first women's sports exhibition swept Shenzhen

As sports and health become the main concept of women's life consumption, sports, leisure, clothing, catering and other industries have set their attention to the women's sports market. From February 25 to 26, the highly-watched Asian Women's Sports and Fashion Exhibition (later referred to as "Women's Sports Exhibition") was logged into Hall 3 of Shenzhen Convention and Exhibition Center. 120 well-known brands including Quanmian Times, AVIC, Suisheng, Jiaming, Balanced Pai, Coca-Cola, SHAPE YOUR LIFE, KELME, G·CROSS, TITIKA, China Merchants Bank will jointly open a new milestone in the women's sports and fashion lifestyle.

This exhibition was specially created by Shenzhen Caston Sports Industry Development Co., Ltd. in Asia, breaking through the traditional exhibition model, setting up an interactive experience area on site, with more than 30 large-scale yoga, fitness, lectures and other activities in 2 days. 2017 Shape The launch ceremony of Girl Vest Line Competition and various theme activities such as Shenzhen Station Qualifiers, VSamba Mermaid Line Samba Competition set off a new wave of women's health and fashion life.

The first sports exhibition for women in China

For individual visitors participating in the women's sports exhibition, experiencing a healthy lifestyle is also one of the purposes of this exhibition.

The exhibition will also convey professional knowledge related to sports and health to women. Quanmang Times will explain female health knowledge to women present. Suisheng coach will also bring professional fitness training courses, and a variety of sports courses such as fitness, yoga, and women's extreme sports will also be displayed on the spot. Industry insiders believe that today, with women's consumption power increasing day by day, sports fashion, as the main consumption project of women, lacks a platform to gather brands in related fields, and consumers are difficult for them to At one time, the Asian Women's Sports and Fashion Exhibition just filled this void. For brands, enhance their brand image and influence, seek more cooperation opportunities and consumption power; for consumers individuals, they can experience a healthier sports and fashion lifestyle from the exhibition and obtain more scientific body management knowledge. During the exhibition, the "2016 China Runner Survey" will be released at the same time, and relevant data on runner consumption will provide brand companies with professional market reference.

Shenzhen Women's Marathon Launch Race, Three Hundred Goddess Shine the City

During the exhibition, "PurCotton All Cotton Era Bing, co-organized by Shenzhen Mountaineering Outdoor Sports Association and Shenzhen Casitong Sports Industry Development Co., Ltd., hosted by Shenzhen Shanzhiding Sports Development Co., Ltd., and fully supported by Quanmian Times. Bing Run The 2017 China (Shenzhen) Women's Marathon Launch Race will debut. The launch race is a new shape derived from the Shenzhen Women's Marathon. A running activity specially created for women on a treadmill will be themed on the shining crystal running. The crystal is exquisite and brilliant, interpreting that even an ordinary woman, as long as she has a positive attitude towards life and loves life, she can shine with dazzling light like a crystal, shaping her unique temperament and charm. Once the registration is released, it will be popular with the goddesses. Let us look forward to the goddesses showing the charm of sports at the exhibition site.

Sports celebrities gather to create a grand event for women’s sports

At the opening ceremony of the exhibition, the male gods and goddesses in the sports circle will set off the first wave of the women’s sports exhibition. The guests present, Mao Daqing, founder of the yarn group, Wang Xiao, founder as soon as possible, and many internet celebrity fitness goddesses and male gods, will be present to share the fun of sports.

Brand display area and interaction on the exhibition site The experience area and the theme activity area, among which brand exhibitors will bring the latest yoga and fitness courses in the interactive experience area; the most fashionable sports accessories; the healthiest sports drinks; the most trendy extreme sports, etc. The brand scope in the exhibition area includes outdoor, running, shaping, health management, wearable smart products, etc., and has added interactive experience projects such as fashion markets, light food and trendy drinks, and slow life to the exhibition.

In order to spread fashionable women's lifestyles and healthy life concepts , the exhibition will have hundreds of fashion fitness internet celebrities and popular trendy people live broadcasting and interacting live.

The vest line mermaid dances together, the exhibition center transforms into a "magic body" concentration camp

When white and rich beauty is no longer the image standard pursued by urban women, celebrities and artists also lead the trend with their sports image. A healthy and lined body has become the perfect figure in the minds of more and more women. A series of courses, clothing, accessories, beverages and other industries related to a healthy lifestyle have become the new favorites of women's consumption investment.

2017 The launch ceremony of the Shape Girl Vest Line Competition and the Shenzhen Station Qualifier will be held at the exhibition site. As soon as possible, the founders Wang Xiao, Shape Girl Zheng Yi and the top ten contestants in the 2016 Vest Line Competition will interpret the charm of the Vest Line for the audience.

The VSamba

The Mermaid Line Samba Competition will also be launched with a hot start, igniting the samba feast with swaying exhibition style.

Brand exhibitors such as AVIC, Suisheng, Balanced Pat, SHAPE YOUR LIFE, Yosemite Yoga, etc. will also bring ViPR Women's Shaping and Trigger Point fascia relaxation, lifting leg muscle lines, ActivMotionBar small group training, Body Pump and other nearly 30 courses. Follow the official WeChat and click on the pre-registration system to get various courses under the guidance of professional coaches.

Hundred media focus on grand ceremony

As a grand ceremony in Shenzhen and an industry precedent, the exhibition has received the attention and support of more than 100 media. Shenzhen Evening News and Jingbao and other mainstream media; Guangdong media such as Southern Daily and Southern Metropolis Daily, Tencent Dayue.com, Sina Shenzhen, Sohu Shenzhen and other portal websites; Today's Toutiao and other information platforms; Tencent, Youku, iQiyi and other video websites; Shenzhen Satellite TV, Shenzhen Metropolis Channel, Shenzhen Mobile TV, FM106.2 radio and other TV broadcasts; YY live broadcast platform will be used as the designated live broadcast platform for the official website during the exhibition, and the exhibition opening ceremony and Shenzhen Women's Marathon BINGBING RUN events and exciting events during the same period will be broadcast live throughout the whole process, and well-known sports live broadcasts are invited to interact with exhibitors and audiences. In addition, live broadcast platforms such as Yingke Live and Huajiao Live will promptly report the highlights of the exhibition. In addition, professional media such as sports industry, fashion industry, mother and child industry have also promoted them one after another, including: Yuepao Circle, Ai Ranhao, 8264, FashionNetwork, Sina Outdoor, Sohu Outdoor, NetEase Outdoor, Sports Business, Southern Sports, Mina Fashion, Ruili.com, Bazaar Fashion, YOKA Brand Network, 21CN, Sports Network, Sohu Fashion, Taiping.com Women, Pacific Parent-Child Network, Hot Mom Circle, Mom Network, etc.

The organizer Caston Sports Industry Development Co., Ltd. stated that as the only female sports and fashion event in the Asia-Pacific region, the Asian Women's Sports and Fashion Exhibition will settle in Shenzhen in the next two years. In 2017, more themes and types of sports feasts will be held to seize the trend of sports and fashion and convey the more professional, comprehensive and trendy industry trends.