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In modern society, more and more people have begun to pay attention to the pursuit of healthy body shapes. "Leaps and move" has become the most popular lifestyle at the moment. When people flock to the gym to queue up to work out on the machine, a group of people at the forefront of the times have begun to consider buying home fitness equipment in order to get rid of the pain of crowding and choose to exercise easily at home.
When more people's attention is to the complex home fitness equipment market, a world-class fitness equipment brand company has entered people's attention with its strong strength: ICON, a company that can be regarded as the leader in the fitness equipment industry, has seen people's needs for fitness many years ago, and has professional research and development. It has multiple high-end fitness products. Brands are almost all top products in the industry.
American Aicon was founded in 1977 and is headquartered in Utah, USA. At first, it was just a business idea that two college classmates sat in the kitchen and drew on a napkin. At the beginning, the company only sold wooden fireplaces and wall clocks to complete their college studies with the help of them.
As fitness exercise gradually developed in the United States, the founder's business focus gradually shifted to this emerging industry. As early as 1979, Weslo, the predecessor of Aicon, had entered the fitness equipment market. In 1990, the company's new headquarters was established, covering an area of 300,000 square feet. In 1994, the company was officially renamed ICON (Health & Fitness, Inc. established the ICON brand in the United States.
Since 1987, ICON began to gradually acquire brands in the fitness equipment industry and integrate them with ICON's design concept. In the 1980s, ICON launched a treadmill with foldable storage, which is SpaceSave technology, bringing ICON's innovative concept to the fullest. To this day, ICON has been continuously developing its unique brand concept: "Bringing fitness into the family", and using technology Innovative-oriented, home fitness continues to develop and has become the industry's leading fitness equipment brand. With annual sales of more than US$1 billion, it overwhelmingly occupies the market share of the US home fitness equipment market with an overwhelming advantage of 56%.
Aikon now has 17 high-end sub-brands and cooperative brands, all of which are well-known and trustworthy fitness brands. Their product lines cover treadmills, mountaineering machines, fitness bikes, elliptical machines, comprehensive strength trainers, sports small pieces, smart wearable devices, and interactive cloud services.
NordicTrack is its high-end home brand. With the advent of the first home cross-country ski machine, it brought a revolution to the fitness industry. In the 1990s, the product range of Nordic home fitness equipment gradually expanded, covering the entire product line, and giving a new definition to the family. Solid professionalism and personal experience make Nordic the first choice for those who pursue a quality life and a healthy life attitude.
ProForm is the first choice for those who seek efficient exercise, and it has been all over the years. The United States has always maintained the first place in sales and is the best-selling brand in the United States. ProForm has also cooperated with well-known brand events including the Boston Marathon and Tour de France, and launched exclusive treadmills and fitness bikes.
FreeMotion, as a commercial fitness equipment brand with comprehensive functions in the industry, has abandoned a single training mode in the multi-dimensional system and successfully achieved a full series of comprehensive training courses that combine twisting, rotation and exercise.
As a professional running shoe brand, Altra, has passed ZERO A series of core technologies such as DROP Zero Distance, FOOTSHAPE toe, A-BOUND shock absorbing midsole, perfectly integrates advanced technology with comfort, and has always been committed to helping runners enjoy running better. In just a few years, it has become one of the top ten running shoe brands.
In addition, the interactive fitness platform iFit has greatly promoted the intelligence of fitness. It provides personalized training and services for users' daily activities, exercise, diet and sleep. The products and services are designed to design bedroom supplies, office equipment, kitchen equipment, gym equipment and wearable devices, integrating all aspects of life, and through the intelligent cloud, it can make fitness and exercise. Refining is everywhere.
Based on the consistent service concept of Aikon in the United States, it is of course equipped with a high-quality service system for the products, such as certified on-site service engineers, professional telephone hotline technical support personnel, complete local spare parts inventory, etc. The service outlets cover the whole country, and can provide customers with satisfactory and timely services while ensuring the best performance of the product.
Under the perfect matching of products and services, Aikon in the United States has brought various mid-to-high-end fitness equipment and fitness products to Chinese consumers, it also brings the exercise concept of "bringing fitness home" to Chinese fitness enthusiasts, providing a more scientific fitness life!